As the days of springtime renewal approach, makeup artists and medical professionals who operate within the beauty industry all prepare to help Atlantans with their desires to integrate new looks. The choices for refreshing your appearance this spring are many, and you’ll love the results. Here are five trends to help you take a new appearance into the beautiful days of spring.
Trend 1: Watch fashion runway makeup. This year, lips are strong.
60 Sloan St.
Roswell, GA 30075
Makeup artist and master hairstylist Amy Wheeler watches fashion trends year-round to bring her clientele the looks that garner approval. The runways bring her inspiration. She is a MAC cosmetics fan and follows its artistry techniques.
At Voila’s 1800′s former mill house in Roswell’s Historic District, Amy’s clientele includes brides, ingenues and professional women. “Trends include strong lips this spring, with subtle eyes and facial contouring,” she says.
To create rich lips, Amy applies a lip base and fills in the full lip area with liner before applying lipstick. “This gives lip color extended wear throughout the day. Consider using a lip exfoliant to help with your lipstick appearance.”
Her advice to business women is to always wear natural-looking makeup. “Working women need a fresh, awake look with bright eyes and an even skin tone. If events and meetings are on your agenda, it’s very important as a part of your grooming. And, if you are having a professional photo taken for any reason, you must apply makeup. The camera loves enhanced features.”
Trend 2: Contour your decollete.
Runways are also featuring the use of décolleté contouring for low-cut evening, cocktail and bridal gowns. “Every woman wants to express herself as much as possible for weddings, cocktail and black tie events. Powder and creamy makeup products can be applied to your bust and neckline to achieve this.”
Trend 3: Use medical injectibles to provide facial contouring.
This traveling “house call and office call” medical team comes to you, delivering cosmetic specialty services as part of its medical health care. Its motto is “Professional, Discreet, and Convenient.” Founder and CEO Linda Duxbury says the company’s most important mission is to deliver quality medical and wellness services that create beauty from the inside out. This service provides men and women with private medical cosmetic injectibles.
Duxbury’s cosmetic specialty expert is Casey Powell. She is highly trained in injecting anti-aging products such as Botox and the contouring filler Juvaderm. She says, “Techniques for injecting these products have become so refined that women and men both find them invaluable.” 2UMedical provides injectibles through individual house calls and “Botox parties,” and sells Latisse, the lash growth product, which has been in great demand since its debut.
To promote optimum health as well, Duxbury and Powell offer Lipovite injections at the same time a patient is being injected with Botox or Juvederm, or when Casey performs a rapid cystic acne treatment that minimizes the inflammation of an embarrassing acne eruption. The Vitamin B and essential amino acids in Lipovite can contribute to increased energy, well-being and a beautiful result. “Lipovite is not a stimulant and its effects can be noticed over a two-week period,” says Duxbury.
Trend 4: Use excellent skin care products.
2UMedical offers “Healthy Skin” products for face and body featuring current anti-aging and clarifying formulas such as an antioxidant Vitamin C serum with aloe, Vitamin A and hyaluronic acid; an oil-free moisturizing facial SPF 30 with aloe and beta-carotene; and an exfoliating Beta-Hydroxy Lotion with AHAs, beta glucan and CoEnzyme Q10.
A body lotion incorporates shea butter, antioxidants, pomegranate extracts and Vitamin B. A crushed almond facial scrub, anti-acne clear-up products and repairing/smoothing creams are favorites in the line, which is made in the USA.
Trend 5: Eyeliner and bold brows are hot.
Danielle Aboujaoude is a licensed aesthetician and makeup artist who travels Atlanta to work with clients. Her passion is creating beautiful eyes. “Liners of all colors are in my repertoire this year. I’m finding stunning golds, greens, browns and blacks in liquids; and many choices in pencils.
Danielle’s signature is an expertly crafted liquid line on the upper lids, swooping just so, creating a perfectly flirty eye. “You can find wonderful eyeliners in drugstores and big box retailers. Don’t spend a fortune on them. I like Jordana and Milani, retailing under $10.”
Sharpen pencil eyeliners to a point for a fine line that frames eyes, or smudge them. “Your entire eye area is your canvas, from lower lids to well-defined, bold arched brows. Fill in the brows with color that compliments your skin tone, and apply two or three coats of lengthening mascara. Or try false eyelashes!”
Di Chapman has been writing professionally for trade journals, audiobooks and a global business clientele since her early 20s. A coauthor of four books and a regular contributor to numerous blogs, she currently lives in the historic district of Roswell, Georgia, in the greater Atlanta area. Her work can be found at Examiner.com.