September 16, 2016 – Atlanta – The Atlanta Falcons and Uber are pleased to announce the continuation of their partnership for the 2016 Falcons season. This collaboration reflects the Falcons’ mission to deliver an exceptional game day experience by listening and responding to what fans want.

As the first NFL team to partner with Uber in 2015, the Falcons took the opportunity to better understand fan behavior and have applied those learnings to activate the partnership for the current season. Two targeted Uber Zones have been created, located off Northside Drive, Building C of the Georgia World Congress Center and just past Philips Arena on Centennial Olympic Park Drive adjacent to Falcons Landing.  The added zone helps alleviate traffic congestion and allows for a seamless entry and departure for Uber passengers.

Click here to see an entertaining promotional video of Falcon alumni, DJ Shockley, Freddie Falcon and the Atlanta Falcons Cheerleaders take fans through the UberPOOL experience.

One of the benefits added to the partnership this year is new riders with Uber are able to receive 20 dollars off their first ride to/or from a Falcons game by entering the code ATLFalcons.  Additionally, season ticket holders may redeem memory points for free rides with Uber.  To learn more, go here.

“It is our continued goal to give our Falcons fans the best possible guest experience door to door,” says Tim Zulawski, chief commercial officer, AMB Sports and Entertainment. “Partnering with Uber gives us the opportunity to add benefits for our fans and enhance their game day experience.”

“Uber is proud to provide Falcons fans a safe, reliable, and affordable ride on game day,” said Luke Marklin, General Manager of Uber Atlanta.  “Teaming up with the Falcons makes perfect sense – we all want to ensure Atlantans spend their time at the game celebrating touchdowns, not worrying about a safe ride home.”

Courtesy Atlanta Falcons / Curtis Jackson III


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