The Sports Kings: Hawks Officially Hire Danny Ferry As New GM…

The Atlanta Hawks have hired Danny Ferry as president of basketball operations and general manager.

Ferry replaces Rick Sund, whose contract expires at the end of June.

Hawks co-owner Bruce Levenson says Ferry has the right character and experience the team needs to create “enduring and successful organizations.”

Ferry comes to the Hawks after two years as vice president of basketball operations for the San Antonio Spurs. As general manager for the Cleveland Cavaliers from 2005-2010, Ferry helped to build the team that advanced to the 2007 NBA Finals.

Ferry was introduced at a news conference yesterday.

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